WhatsApp Pricing USD

WhatsApp Business API pricing is conversation-based, with costs varying by category—marketing, utility, authentication, and service.

You only pay for delivered messages; undelivered messages will be automatically refunded. The WhatsApp sent cost will be deducted from your Zixflow Wallet(credits), which you can top up anytime. These credits do not expire monthly. Our pricing includes Meta WhatsApp rates.

With our Pay-Per-Conversation model, Each session lasts 24 hours, allowing unlimited message exchanges within that window for the price of one conversation. For higher volumes, contact us

Country

Marketing ($)

Utility ($)

Service ($)

Authentication - Local ($)

Afghanistan

0.0871

0.0187

0

0.0506

Albania

0.1023

0.042

0

0.0663

Algeria

0.0268

0.0073

0

0.0171

Andorra

0.0719

0.0092

0

0.0362

Anguilla

0.0719

0.0092

0

0.0362

Antarctica

0.0719

0.0092

0

0.0362

American Samoa

0.0719

0.0092

0

0.0362

Angola

0.0268

0.0073

0

0.0171

Antigua and Barbuda

0.0719

0.0092

0

0.0362

Argentina

0.0735

0.0405

0

0.0437

Armenia

0.1023

0.042

0

0.0663

Aruba

0.0719

0.0092

0

0.0362

Australia

0.0871

0.0187

0

0.0506

Austria

0.0704

0.0357

0

0.045

Azerbaijan

0.1023

0.042

0

0.0663

Bahamas

0.0719

0.0092

0

0.0362

Bahrain

0.0406

0.0187

0

0.0212

Bangladesh

0.0871

0.0187

0

0.0506

Barbados

0.0719

0.0092

0

0.0362

Belarus

0.1023

0.042

0

0.0663

Belgium

0.0704

0.0357

0

0.045

Belize

0.0719

0.0092

0

0.0362

Benin

0.0268

0.0073

0

0.0171

Bermuda

0.0719

0.0092

0

0.0362

Bhutan

0.0719

0.0092

0

0.0362

Bolivia

0.0881

0.0134

0

0.053

Bosnia and Herzegovina

0.0719

0.0092

0

0.0362

Botswana

0.0268

0.0073

0

0.0171

Brazil

0.0744

0.0095

0

0.0375

British Indian Ocean Territory

0.0719

0.0092

0

0.0362

British Virgin Islands

0.0719

0.0092

0

0.0362

Brunei

0.0719

0.0092

0

0.0362

Bulgaria

0.1023

0.042

0

0.0663

Burkina Faso

0.0268

0.0073

0

0.0171

Burundi

0.0268

0.0073

0

0.0171

Cambodia

0.0871

0.0187

0

0.0506

Cameroon

0.0268

0.0073

0

0.0171

Canada

0.0297

0.0048

0

0.0161

Cape Verde

0.0719

0.0092

0

0.0362

Cayman Islands

0.0719

0.0092

0

0.0362

Central African Republic

0.0719

0.0092

0

0.0362

Chad

0.0268

0.0073

0

0.0171

Chile

0.1058

0.0238

0

0.0627

China

0.0871

0.0187

0

0.0506

Christmas Island

0.0719

0.0092

0

0.0362

Cocos Islands

0.0719

0.0092

0

0.0362

Colombia

0.0149

0.0002

0

0.0092

Comoros

0.0719

0.0092

0

0.0362

Cook Islands

0.0719

0.0092

0

0.0362

Costa Rica

0.0881

0.0134

0

0.053

Croatia

0.1023

0.042

0

0.0663

Cuba

0.0719

0.0092

0

0.0362

Curacao

0.0719

0.0092

0

0.0362

Cyprus

0.0719

0.0092

0

0.0362

Czech Republic

0.1023

0.042

0

0.0663

Democratic Republic of the Congo

0.0268

0.0073

0

0.0171

Denmark

0.0704

0.0357

0

0.045

Djibouti

0.0719

0.0092

0

0.0362

Dominica

0.0719

0.0092

0

0.0362

Dominican Republic

0.0881

0.0134

0

0.053

East Timor

0.0719

0.0092

0

0.0362

Ecuador

0.0881

0.0134

0

0.053

Egypt

0.1277

0.0062

0

0.0735

El Salvador

0.0881

0.0134

0

0.053

Equatorial Guinea

0.0719

0.0092

0

0.0362

Eritrea

0.0268

0.0073

0

0.0171

Estonia

0.0719

0.0092

0

0.0362

Ethiopia

0.0268

0.0073

0

0.0171

Falkland Islands

0.0719

0.0092

0

0.0362

Faroe Islands

0.0719

0.0092

0

0.0362

Fiji

0.0719

0.0092

0

0.0362

Finland

0.0704

0.0357

0

0.045

France

0.1704

0.0357

0

0.0822

French Polynesia

0.0719

0.0092

0

0.0362

Gabon

0.0268

0.0073

0

0.0171

Gambia

0.0268

0.0073

0

0.0171

Georgia

0.1023

0.042

0

0.0663

Germany

0.1624

0.0654

0

0.0914

Ghana

0.0268

0.0073

0

0.0171

Gibraltar

0.0719

0.0092

0

0.0362

Greece

0.1023

0.042

0

0.0663

Greenland

0.0719

0.0092

0

0.0362

Grenada

0.0719

0.0092

0

0.0362

Guam

0.0719

0.0092

0

0.0362

Guatemala

0.0881

0.0134

0

0.053

Guernsey

0.0719

0.0092

0

0.0362

Guinea

0.0719

0.0092

0

0.0362

Guinea-Bissau

0.0268

0.0073

0

0.0171

Guyana

0.0719

0.0092

0

0.0362

Haiti

0.0881

0.0134

0

0.053

Honduras

0.0881

0.0134

0

0.053

Hong Kong

0.0871

0.0187

0

0.0506

Hungary

0.1023

0.042

0

0.0663

Iceland

0.0719

0.0092

0

0.0362

India

0.0127

0.0017

0

0.0017

Indonesia

0.0489

0.0238

0

0.0357

Iran

0.0719

0.0092

0

0.0362

Iraq

0.0406

0.0187

0

0.0212

Ireland

0.0704

0.0357

0

0.045

Isle of Man

0.0719

0.0092

0

0.0362

Israel

0.042

0.0063

0

0.0201

Italy

0.0822

0.0357

0

0.045

Ivory Coast

0.0268

0.0073

0

0.0171

Jamaica

0.0881

0.0134

0

0.053

Japan

0.0871

0.0187

0

0.0506

Jersey

0.0719

0.0092

0

0.0362

Jordan

0.0406

0.0187

0

0.0212

Kazakhstan

0.0719

0.0092

0

0.0362

Kenya

0.0268

0.0073

0

0.0171

Kiribati

0.0719

0.0092

0

0.0362

Kosovo

0.0719

0.0092

0

0.0362

Kuwait

0.0406

0.0187

0

0.0212

Kyrgyzstan

0.0719

0.0092

0

0.0362

Laos

0.0871

0.0187

0

0.0506

Latvia

0.1023

0.042

0

0.0663

Lebanon

0.0406

0.0187

0

0.0212

Lesotho

0.0268

0.0073

0

0.0171

Liberia

0.0268

0.0073

0

0.0171

Libya

0.0268

0.0073

0

0.0171

Liechtenstein

0.0719

0.0092

0

0.0362

Lithuania

0.1023

0.042

0

0.0663

Luxembourg

0.0719

0.0092

0

0.0362

Macau

0.0719

0.0092

0

0.0362

Macedonia

0.0719

0.0092

0

0.0362

Madagascar

0.0268

0.0073

0

0.0171

Malawi

0.0268

0.0073

0

0.0171

Malaysia

0.1023

0.0167

0

0.0214

Maldives

0.0719

0.0092

0

0.0362

Mali

0.0268

0.0073

0

0.0171

Malta

0.0719

0.0092

0

0.0362

Mauritania

0.0268

0.0073

0

0.0171

Marshall Islands

0.0719

0.0092

0

0.0362

Mauritius

0.0719

0.0092

0

0.0362

Mayotte

0.0719

0.0092

0

0.0362

Micronesia

0.0719

0.0092

0

0.0362

Moldova

0.1023

0.042

0

0.0663

Mexico

0.0519

0.0119

0

0.0284

Monaco

0.0719

0.0092

0

0.0362

Mongolia

0.0871

0.0187

0

0.0506

Montenegro

0.0719

0.0092

0

0.0362

Montserrat

0.0719

0.0092

0

0.0362

Morocco

0.0268

0.0073

0

0.0171

Mozambique

0.0268

0.0073

0

0.0171

Myanmar

0.0719

0.0092

0

0.0362

Namibia

0.0268

0.0073

0

0.0171

Nauru

0.0719

0.0092

0

0.0362

Nepal

0.0871

0.0187

0

0.0506

Netherlands

0.19

0.0595

0

0.0857

Netherlands Antilles

0.0719

0.0092

0

0.0362

New Zealand

0.0871

0.0187

0

0.0506

New Caledonia

0.0719

0.0092

0

0.0362

Nicaragua

0.0881

0.0134

0

0.053

Niger

0.0268

0.0073

0

0.0171

Nigeria

0.0614

0.008

0

0.0342

Niue

0.0719

0.0092

0

0.0362

North Korea

0.0719

0.0092

0

0.0362

Northern Mariana Islands

0.0719

0.0092

0

0.0362

Norway

0.0704

0.0357

0

0.045

Oman

0.0406

0.0187

0

0.0212

Other

0.0719

0.0092

0

0.0362

Pakistan

0.0563

0.0064

0

0.0271

Palau

0.0719

0.0092

0

0.0362

Palestine

0.0719

0.0092

0

0.0362

Papua New Guinea

0.0871

0.0187

0

0.0506

Panama

0.0881

0.0134

0

0.053

Paraguay

0.0881

0.0134

0

0.053

Peru

0.0837

0.0238

0

0.0449

Philippines

0.0871

0.0187

0

0.0506

Pitcairn

0.0719

0.0092

0

0.0362

Poland

0.1023

0.042

0

0.0663

Portugal

0.0704

0.0357

0

0.045

Puerto Rico

0.0881

0.0134

0

0.053

Qatar

0.0406

0.0187

0

0.0212

Republic of the Congo

0.0719

0.0092

0

0.0362

Reunion

0.0719

0.0092

0

0.0362

Romania

0.1023

0.042

0

0.0663

Russia

0.0954

0.0476

0

0.0511

Rwanda

0.0268

0.0073

0

0.0171

Saint Kitts and Navis

0.0719

0.0092

0

0.0362

Saint Barthelemy

0.0719

0.0092

0

0.0362

Saint Lucia

0.0719

0.0092

0

0.0362

Saint Martin

0.0719

0.0092

0

0.0362

Saint Helena

0.0719

0.0092

0

0.0362

Saint Pierre and Miquelon

0.0719

0.0092

0

0.0362

Saint Vincent and the Grenadines

0.0719

0.0092

0

0.0362

Samoa

0.0719

0.0092

0

0.0362

San Marino

0.0719

0.0092

0

0.0362

São Tomé and Príncipe

0.0719

0.0092

0

0.0362

Saudi Arabia

0.0483

0.0137

0

0.0269

Senegal

0.0268

0.0073

0

0.0171

Serbia

0.1023

0.042

0

0.0663

Seychelles

0.0719

0.0092

0

0.0362

Sierra Leone

0.0268

0.0073

0

0.0171

Singapore

0.0871

0.0187

0

0.0506

Sint Maarten

0.0719

0.0092

0

0.0362

Slovakia

0.1023

0.042

0

0.0663

Slovenia

0.1023

0.042

0

0.0663

Solomon Islands

0.0719

0.0092

0

0.0362

Somalia

0.0268

0.0073

0

0.0171

South Africa

0.0451

0.009

0

0.0214

South Korea

0.0719

0.0092

0

0.0362

South Sudan

0.0268

0.0073

0

0.0171

Spain

0.0732

0.0238

0

0.0407

Sri Lanka

0.0871

0.0187

0

0.0506

Sudan

0.0268

0.0073

0

0.0171

Suriname

0.0719

0.0092

0

0.0362

Svalbard and Jan Mayen

0.0719

0.0092

0

0.0362

Swaziland

0.0268

0.0073

0

0.0171

Sweden

0.0704

0.0357

0

0.045

Switzerland

0.0704

0.0357

0

0.045

Syria

0.0719

0.0092

0

0.0362

Taiwan

0.0871

0.0187

0

0.0506

Tajikistan

0.0871

0.0187

0

0.0506

Tanzania

0.0268

0.0073

0

0.0171

Thailand

0.0871

0.0187

0

0.0506

Togo

0.0268

0.0073

0

0.0171

Tokelau

0.0719

0.0092

0

0.0362

Tonga

0.0719

0.0092

0

0.0362

Trinidad and Tobago

0.0719

0.0092

0

0.0362

Tunisia

0.0268

0.0073

0

0.0171

Turkey

0.013

0.0063

0

0.0099

Turkmenistan

0.0871

0.0187

0

0.0506

Turks and Caicos Islands

0.0719

0.0092

0

0.0362

Tuvalu

0.0719

0.0092

0

0.0362

U.S. Virgin Islands

0.0719

0.0092

0

0.0362

Uganda

0.0268

0.0073

0

0.0171

Ukraine

0.1023

0.042

0

0.0663

United Arab Emirates

0.0405

0.0187

0

0.0212

United Kingdom

0.0839

0.0262

0

0.0426

United States

0.0297

0.0048

0

0.0161

Uruguay

0.0881

0.0134

0

0.053

Uzbekistan

0.0871

0.0187

0

0.0506

Vanuatu

0.0719

0.0092

0

0.0362

Vatican

0.0719

0.0092

0

0.0362

Vietnam

0.0871

0.0187

0

0.0506

Venezuela

0.0881

0.0134

0

0.053

Wallis and Futuna

0.0719

0.0092

0

0.0362

Western Sahara

0.0719

0.0092

0

0.0362

Zambia

0.0268

0.0073

0

0.0171

Yemen

0.0406

0.0187

0

0.0212

Zimbabwe

0.0719

0.0092

0

0.0362

Country

Authentication - International (₹)

India

0.0333

Indonesia

0.1618

WhatsApp categorizes conversations into four types, each with different pricing and use cases:

Marketing – Promotional messages, offers, product recommendations, or any outreach to engage customers. (Example: "Get 20% off on your next order!")

Utility – Transactional updates, order confirmations, shipping details, or reminders. (Example: "Your order #1234 has been shipped.")

Service – Replies to customer-initiated messages within a 24-hour window. These messages are free if the user starts the conversation. (Example: "Sure! Your refund has been processed.")

Authentication (International & Local) – One-time passwords (OTPs) or login verifications. International is for cross-border authentication, while Local is for domestic authentication within the same country. (Example: "Your OTP for login is 123456.")

If you need any more help, feel free to reach out to the Zixflow Support Team—we’re here for you!