--- title: "WhatsApp Pricing USD" description: "WhatsApp Business API pricing is conversation-based, with costs varying by category—marketing, utility, authentication, and service." url: https://help.zixflow.com/en/articles/94-whatsapp-pricing-usd collection: "Billing" updated: 2026-01-05 language: en --- # WhatsApp Pricing USD WhatsApp Business API pricing is conversation-based, with costs varying by category—marketing, utility, authentication, and service. You only **pay for delivered** messages; undelivered messages will be automatically refunded. The WhatsApp sent cost will be deducted from your Zixflow Wallet(credits), which you can top up anytime. These credits do not expire monthly. Our pricing **includes** **Meta WhatsApp rates**. With our Pay-Per-Conversation model, Each session lasts 24 hours, allowing unlimited message exchanges within that window for the price of one conversation. For higher volumes, contact us

Country ($)	Marketing	Utility	Service	Auth- Local	Auth- Int
Argentina	0.0741	0.0408	0	0.0440	0
Brazil	0.075	0.0096	0	0.0378	0
Chile	0.1066	0.024	0	0.0632	0
Colombia	0.015	0.0002	0	0.0092	0
Egypt	0.1287	0.0062	0	0.0062	0.078
France	0.1718	0.036	0	0.0829	0
Germany	0.1638	0.066	0	0.0921	0
India	0.01416	0.0016	0	0.0016	0.0336
Indonesia	0.0493	0.024	0	0.036	0.1632
Israel	0.0423	0.0063	0	0.0202	0
Italy	0.0829	0.036	0	0.0453	0
Malaysia	0.1032	0.0168	0	0.0168	0.0501
Mexico	0.0523	0.012	0	0.0286	0
Netherlands	0.1916	0.06	0	0.0864	0
Nigeria	0.0619	0.0080	0	0.0080	0.09
Pakistan	0.0567	0.0064	0	0.0064	0.09
Peru	0.0843	0.024	0	0.0452	0
Russia	0.0962	0.048	0	0.0514	0
Saudi Arabia	0.0546	0.0138	0	0.0138	0.0717
South Africa	0.0454	0.0091	0	0.0091	0.024
Spain	0.0738	0.024	0	0.0410	0
Turkey	0.0130	0.0063	0	0.0099	0
United Arab Emirates	0.0460	0.0188	0	0.0188	0.0612
United Kingdom	0.0634	0.0264	0	0.0429	0
Canada	0.03	0.0048	0	0.0162	0
United States	0.03	0.0048	0	0.0162	0
Algeria	0.027	0.0048	0	0.0172	0
Angola	0.027	0.0048	0	0.0172	0
Benin	0.027	0.0048	0	0.0172	0
Botswana	0.027	0.0048	0	0.0172	0
Burkina Faso	0.027	0.0048	0	0.0172	0
Burundi	0.027	0.0048	0	0.0172	0
Cameroon	0.027	0.0048	0	0.0172	0
Chad	0.027	0.0048	0	0.0172	0
Congo (Kinshasa)	0.027	0.0048	0	0.0172	0
Eritrea	0.027	0.0048	0	0.0172	0
Ethiopia	0.027	0.0048	0	0.0172	0
Gabon	0.027	0.0048	0	0.0172	0
Gambia	0.027	0.0048	0	0.0172	0
Ghana	0.027	0.0048	0	0.0172	0
Guinea-Bissau	0.027	0.0048	0	0.0172	0
Ivory Coast	0.027	0.0048	0	0.0172	0
Kenya	0.027	0.0048	0	0.0172	0
Lesotho	0.027	0.0048	0	0.0172	0
Liberia	0.027	0.0048	0	0.0172	0
Libya	0.027	0.0048	0	0.0172	0
Madagascar	0.027	0.0048	0	0.0172	0
Malawi	0.027	0.0048	0	0.0172	0
Mali	0.027	0.0048	0	0.0172	0
Mauritania	0.027	0.0048	0	0.0172	0
Morocco	0.027	0.0048	0	0.0172	0
Mozambique	0.027	0.0048	0	0.0172	0
Namibia	0.027	0.0048	0	0.0172	0
Niger	0.027	0.0048	0	0.0172	0
Rwanda	0.027	0.0048	0	0.0172	0
Senegal	0.027	0.0048	0	0.0172	0
Sierra Leone	0.027	0.0048	0	0.0172	0
Somalia	0.027	0.0048	0	0.0172	0
South Sudan	0.027	0.0048	0	0.0172	0
Sudan	0.027	0.0048	0	0.0172	0
Swaziland	0.027	0.0048	0	0.0172	0
Tanzania	0.027	0.0048	0	0.0172	0
Togo	0.027	0.0048	0	0.0172	0
Tunisia	0.027	0.0048	0	0.0172	0
Uganda	0.027	0.0048	0	0.0172	0
Zambia	0.027	0.0048	0	0.0172	0
Afghanistan	0.0878	0.0188	0	0.051	0
Australia	0.0878	0.0188	0	0.051	0
Bangladesh	0.0878	0.0188	0	0.051	0
Cambodia	0.0878	0.0188	0	0.051	0
China	0.0878	0.0188	0	0.051	0
Hong Kong	0.0878	0.0188	0	0.051	0
Japan	0.0878	0.0188	0	0.051	0
Laos	0.0878	0.0188	0	0.051	0
Mongolia	0.0878	0.0188	0	0.051	0
Nepal	0.0878	0.0188	0	0.051	0
New Zealand	0.0878	0.0188	0	0.051	0
Papua New Guinea	0.0878	0.0188	0	0.051	0
Philippines	0.0878	0.0188	0	0.051	0
Singapore	0.0878	0.0188	0	0.051	0
Sri Lanka	0.0878	0.0188	0	0.051	0
Taiwan	0.0878	0.0188	0	0.051	0
Tajikistan	0.0878	0.0188	0	0.051	0
Thailand	0.0878	0.0188	0	0.051	0
Turkmenistan	0.0878	0.0188	0	0.051	0
Uzbekistan	0.0878	0.0188	0	0.051	0
Vietnam	0.0878	0.0188	0	0.051	0
Albania	0.1032	0.0423	0	0.0668	0
Armenia	0.1032	0.0423	0	0.0668	0
Azerbaijan	0.1032	0.0423	0	0.0668	0
Belarus	0.1032	0.0423	0	0.0668	0
Bulgaria	0.1032	0.0423	0	0.0668	0
Croatia	0.1032	0.0423	0	0.0668	0
Czech Republic	0.1032	0.0423	0	0.0668	0
Georgia	0.1032	0.0423	0	0.0668	0
Greece	0.1032	0.0423	0	0.0668	0
Hungary	0.1032	0.0423	0	0.0668	0
Latvia	0.1032	0.0423	0	0.0668	0
Lithuania	0.1032	0.0423	0	0.0668	0
Moldova	0.1032	0.0423	0	0.0668	0
Poland	0.1032	0.0423	0	0.0668	0
Romania	0.1032	0.0423	0	0.0668	0
Serbia	0.1032	0.0423	0	0.0668	0
Slovakia	0.1032	0.0423	0	0.0668	0
Slovenia	0.1032	0.0423	0	0.0668	0
Ukraine	0.1032	0.0423	0	0.0668	0
Austria	0.0710	0.036	0	0.0453	0
Belgium	0.0710	0.036	0	0.0453	0
Denmark	0.0710	0.036	0	0.0453	0
Finland	0.0710	0.036	0	0.0453	0
Ireland	0.0710	0.036	0	0.0453	0
Norway	0.0710	0.036	0	0.0453	0
Portugal	0.0710	0.036	0	0.0453	0
Sweden	0.0710	0.036	0	0.0453	0
Switzerland	0.0710	0.036	0	0.0453	0
Bolivia	0.0888	0.0135	0	0.0534	0
Costa Rica	0.0888	0.0135	0	0.0534	0
Dominican Republic	0.0888	0.0135	0	0.0534	0
Ecuador	0.0888	0.0135	0	0.0534	0
El Salvador	0.0888	0.0135	0	0.0534	0
Guatemala	0.0888	0.0135	0	0.0534	0
Haiti	0.0888	0.0135	0	0.0534	0
Honduras	0.0888	0.0135	0	0.0534	0
Jamaica	0.0888	0.0135	0	0.0534	0
Nicaragua	0.0888	0.0135	0	0.0534	0
Panama	0.0888	0.0135	0	0.0534	0
Paraguay	0.0888	0.0135	0	0.0534	0
Puerto Rico	0.0888	0.0135	0	0.0534	0
Uruguay	0.0888	0.0135	0	0.0534	0
Venezuela	0.0888	0.0135	0	0.0534	0
Bahrain	0.0409	0.0188	0	0.0213	0
Iraq	0.0409	0.0188	0	0.0213	0
Jordan	0.0409	0.0188	0	0.0213	0
Kuwait	0.0409	0.0188	0	0.0213	0
Lebanon	0.0409	0.0188	0	0.0213	0
Oman	0.0409	0.0188	0	0.0213	0
Qatar	0.0409	0.0188	0	0.0213	0
Yemen	0.0409	0.0188	0	0.0213	0
American Samoa	0.0724	0.0092	0	0.0364	0
Andorra	0.0724	0.0092	0	0.0364	0
Anguilla	0.0724	0.0092	0	0.0364	0
Antarctica	0.0724	0.0092	0	0.0364	0
Antigua and Barbuda	0.0724	0.0092	0	0.0364	0
Aruba	0.0724	0.0092	0	0.0364	0
Bahamas	0.0724	0.0092	0	0.0364	0
Barbados	0.0724	0.0092	0	0.0364	0
Belize	0.0724	0.0092	0	0.0364	0
Bermuda	0.0724	0.0092	0	0.0364	0
Bhutan	0.0724	0.0092	0	0.0364	0
Bosnia and Herzegovina	0.0724	0.0092	0	0.0364	0
British Indian Ocean Territory	0.0724	0.0092	0	0.0364	0
British Virgin Islands	0.0724	0.0092	0	0.0364	0
Brunei	0.0724	0.0092	0	0.0364	0
Cape Verde	0.0724	0.0092	0	0.0364	0
Cayman Islands	0.0724	0.0092	0	0.0364	0
Central African Republic	0.0724	0.0092	0	0.0364	0
Christmas Island	0.0724	0.0092	0	0.0364	0
Cocos Islands	0.0724	0.0092	0	0.0364	0
Comoros	0.0724	0.0092	0	0.0364	0
Cook Islands	0.0724	0.0092	0	0.0364	0
Cuba	0.0724	0.0092	0	0.0364	0
Curacao	0.0724	0.0092	0	0.0364	0
Cyprus	0.0724	0.0092	0	0.0364	0
Djibouti	0.0724	0.0092	0	0.0364	0
Dominica	0.0724	0.0092	0	0.0364	0
East Timor	0.0724	0.0092	0	0.0364	0
Equatorial Guinea	0.0724	0.0092	0	0.0364	0
Estonia	0.0724	0.0092	0	0.0364	0
Falkland Islands	0.0724	0.0092	0	0.0364	0
Faroe Islands	0.0724	0.0092	0	0.0364	0
Fiji	0.0724	0.0092	0	0.0364	0
French Polynesia	0.0724	0.0092	0	0.0364	0
Gibraltar	0.0724	0.0092	0	0.0364	0
Greenland	0.0724	0.0092	0	0.0364	0
Grenada	0.0724	0.0092	0	0.0364	0
Guam	0.0724	0.0092	0	0.0364	0
Guernsey	0.0724	0.0092	0	0.0364	0
Guinea	0.0724	0.0092	0	0.0364	0
Guyana	0.0724	0.0092	0	0.0364	0
Iceland	0.0724	0.0092	0	0.0364	0
Iran	0.0724	0.0092	0	0.0364	0
Isle of Man	0.0724	0.0092	0	0.0364	0
Jersey	0.0724	0.0092	0	0.0364	0
Kazakhstan	0.0724	0.0092	0	0.0364	0
Kiribati	0.0724	0.0092	0	0.0364	0
Kosovo	0.0724	0.0092	0	0.0364	0
Kyrgyzstan	0.0724	0.0092	0	0.0364	0
Liechtenstein	0.0724	0.0092	0	0.0364	0
Luxembourg	0.0724	0.0092	0	0.0364	0
Macau	0.0724	0.0092	0	0.0364	0
Macedonia	0.0724	0.0092	0	0.0364	0
Maldives	0.0724	0.0092	0	0.0364	0
Malta	0.0724	0.0092	0	0.0364	0
Marshall Islands	0.0724	0.0092	0	0.0364	0
Mauritius	0.0724	0.0092	0	0.0364	0
Mayotte	0.0724	0.0092	0	0.0364	0
Micronesia	0.0724	0.0092	0	0.0364	0
Monaco	0.0724	0.0092	0	0.0364	0
Montenegro	0.0724	0.0092	0	0.0364	0
Montserrat	0.0724	0.0092	0	0.0364	0
Myanmar	0.0724	0.0092	0	0.0364	0
Nauru	0.0724	0.0092	0	0.0364	0
Netherlands Antilles	0.0724	0.0092	0	0.0364	0
New Caledonia	0.0724	0.0092	0	0.0364	0
Niue	0.0724	0.0092	0	0.0364	0
North Korea	0.0724	0.0092	0	0.0364	0
Northern Mariana Islands	0.0724	0.0092	0	0.0364	0
Other	0.0724	0.0092	0	0.0364	0
Palau	0.0724	0.0092	0	0.0364	0
Palestine	0.0724	0.0092	0	0.0364	0
Pitcairn	0.0724	0.0092	0	0.0364	0
Congo (Brazzaville)	0.0724	0.0092	0	0.0364	0
Reunion	0.0724	0.0092	0	0.0364	0
Saint Barthelemy	0.0724	0.0092	0	0.0364	0
Saint Helena	0.0724	0.0092	0	0.0364	0
Saint Kitts and Navis	0.0724	0.0092	0	0.0364	0
Saint Lucia	0.0724	0.0092	0	0.0364	0
Saint Martin	0.0724	0.0092	0	0.0364	0
Saint Pierre and Miquelon	0.0724	0.0092	0	0.0364	0
Saint Vincent	0.0724	0.0092	0	0.0364	0
Samoa	0.0724	0.0092	0	0.0364	0
San Marino	0.0724	0.0092	0	0.0364	0
São Tomé and Príncipe	0.0724	0.0092	0	0.0364	0
Seychelles	0.0724	0.0092	0	0.0364	0
Sint Maarten	0.0724	0.0092	0	0.0364	0
Solomon Islands	0.0724	0.0092	0	0.0364	0
South Korea	0.0724	0.0092	0	0.0364	0
Suriname	0.0724	0.0092	0	0.0364	0
Svalbard and Jan Mayen	0.0724	0.0092	0	0.0364	0
Syria	0.0724	0.0092	0	0.0364	0
Tokelau	0.0724	0.0092	0	0.0364	0
Tonga	0.0724	0.0092	0	0.0364	0
Trinidad and Tobago	0.0724	0.0092	0	0.0364	0
Turks and Caicos Islands	0.0724	0.0092	0	0.0364	0
Tuvalu	0.0724	0.0092	0	0.0364	0
U.S. Virgin Islands	0.0724	0.0092	0	0.0364	0
Vanuatu	0.0724	0.0092	0	0.0364	0
Vatican	0.0724	0.0092	0	0.0364	0
Wallis and Futuna	0.0724	0.0092	0	0.0364	0
Western Sahara	0.0724	0.0092	0	0.0364	0
Zimbabwe	0.0724	0.0092	0	0.0364	0

WhatsApp categorizes conversations into **four types**, each with different pricing and use cases: 1⃣ **Marketing** 🏷 – Promotional messages, offers, product recommendations, or any outreach to engage customers. _(Example: "Get 20% off on your next order!")_ 2⃣ **Utility** ⚙ – Transactional updates, order confirmations, shipping details, or reminders. _(Example: "Your order #1234 has been shipped.")_ 3⃣ **Service** 📞 – Replies to customer-initiated messages within a **24-hour** window. These messages are free if the user starts the conversation. _(Example: "Sure! Your refund has been processed.")_ 4⃣ **Authentication (International & Local)** 🔐 – One-time passwords (OTPs) or login verifications. **International** is for cross-border authentication, while **Local** is for domestic authentication within the same country. _(Example: "Your OTP for login is 123456.")_ If you need any more help, feel free to reach out to the Zixflow Support Team—we’re here for you! 🚀